“B.J. Thomas (born Billy Joe Thomas) straddled the line between pop/rock and country, achieving success in both genres in the late ’60s and ’70s,” according to AllMusic’s bio. “At the beginning of his career, he leaned more heavily on rock & roll, but by the mid-’70s, he had turned to country music, becoming one of the most successful country-pop stars of the decade.”
In 1968, his career blossomed with “Hooked on a Feeling” and then Burt Bacharach and Hal David’s “Raindrops Keep Fallin’ on My Head” from the film Butch Cassidy & the Sundance Kid. NewsOpener.com adds: ” … no cover versions of ‘Raindrops’ have ever appeared on the Billboard Hot 100 — probably because Thomas’ version was so definitive … the 1998 box set The Look of Love: The Burt Bacharach Collection noted that Raindrops ‘was never really of its time. Mainly everything else was Flower Power, the protest songs, people were taking acid … but that song was a monster.’”
After his signature hit, Thomas then had a string of other soft rock hits in the next two years, including Bacharach’s “Everybody’s Out of Town” (1970). In 2013, the National Academy of Recording Arts and Sciences inducted ‘Raindrops’ into the Grammy Hall of Fame. Thomas died last week at the age of 78.
“What’s Forever For,” written by Rafe Van Hoy, was a late-career cover by Thomas (2000); the tune received its debut in 1980 by Ann Murray and other covers by Johnny Mathis, John Conlee, and several others. Pushed gently into country/pop category by a few expert touches of pedal steel, the understated track modulates up a whole step at 3:03.