“The magnitude of Devo’s effect on music is one that is horrifically overlooked… something that completely baffles me,” (DrownedInSound). “Here is a band with everything required. Great catchy songs? Check. Insane live show? Check. Uber-intelligent members with a penchant for witty socio-political satire? Check. A sound completely different to everyone else? Check.
For many, Devo are just ‘that band’ who wrote ‘Whip It’ and wore red flower pots on their heads … This was when punk music was taking off; when ripped T-shirts and spikes were de rigeur. There were only three chords to a song, and certainly no keyboards or synths … What Devo did was decapitate the evolution of music. Their sound was not the next genesis of what had come before them. They envisioned a sound and distilled it, as opposed to (99 per cent of other) bands that merely mix various influences to create something ‘new’.
Devo’s Gerry Casale: ‘We had punk elements, but we were Punk Scientists. We weren’t nihilists or anti-intellectual. We had a degree of anger and intensity that definitely echoed punk, but we weren’t writing the same type of music. We were much more experimental … we met with so much resistance from radio and never got help from the powers that be, so we never really made any money. I made a little from the publishing of ‘Whip It’ … I wish Devo had made money, but it is nice to have respect from other creative people now … It is a great feeling and something a lot of people don’t get.'”
“Whip It” (1980) featured an intro verse written in an oddly colorless key of E, comprised of a non-standard quadratonic scale — only the first, fourth, fifth, and flatted seventh steps of the key (joined by the second/ninth in the guitar hook starting at 0:39). At 0:49, the chorus arrives for the first time; the highest keyboard notes finally throw us a bone with a major third, revealing that this section is in C major. The pattern continues from there.
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